Opposition and Appeal before EUIPO.

Overview

Opposition and appeal proceedings are the key mechanisms for resolving conflicts between trademarks in the European Union. They allow you to stop a confusingly similar mark from entering the register or defend your own application if it has been challenged.

These procedures require clear legal reasoning, accurate assessment of risks and a structured approach – both in strategy and in written submissions. We help you navigate them in a way that is practical, predictable and aligned with your business goals.

How the process works

1. Case assessment

We review the facts, analyse both sides’ positions and evaluate the realistic chances of success. You receive a clear explanation of the strengths, weaknesses and possible outcomes.

2. Strategy development

Depending on the situation, we prepare a tailored approach: whether it is a direct challenge, a defensive strategy, negotiation of coexistence terms or a combination of these.

3. Preparing submissions

We draft the opposition or appeal, prepare legal arguments, structure evidence and address relevant EUIPO and EU case law.

4. Representing you before EUIPO

We communicate with the Office, respond to the other party’s arguments, manage deadlines and ensure the procedure stays on track.

5. Follow-up and next steps

When the decision is issued, we explain its implications and advise whether further action is needed.

What you get

• A clear and realistic assessment of your legal position.
• Structured, well-reasoned submissions prepared specifically for your case.
• Full representation before EUIPO with no procedural burden on your side.
• A strategy aligned with commercial priorities, not just legal theory.
• Timely communication and transparent updates throughout the process.

Why it matters in the EU

Because EU trademarks function as a single unit for the entire Union, the outcome of an opposition or appeal affects all Member States at once. Losing such a case may block your ability to use or register a brand across Europe.

A strong strategy, supported by precise argumentation and knowledge of EUIPO practice, helps preserve your market position and prevent conflicts from escalating.

Conclusion

Oppositions and appeals are not only legal procedures – they are business decisions about the future of your brand. We represent your interests professionally and clearly, helping you protect and strengthen your trademark rights in the European Union.