Registration of Industrial Design in the EU

Overview

EU design registration protects the visual appearance of your product across all 27 Member States through a single, efficient procedure. This includes the shape, configuration, lines, contours and key aesthetic elements that define how your product is perceived on the market.

For companies working with physical products, packaging, digital interfaces or consumer-facing design, an EU design is often the fastest and most effective way to stop imitations and secure a competitive advantage. We guide you through the entire process – from preparing compliant images to obtaining a registered design with a clear and enforceable scope.

How the process works

1. Reviewing your design

We analyse your product materials, advise on the optimal filing strategy and determine how to structure the application to achieve the strongest possible protection.

2. Preparing the representations

We select and prepare the required views of the design – ensuring compliance with EUIPO technical rules so that the protected scope is clear and legally sound.

3. Filing the application

Your design is submitted to EUIPO with all necessary documentation. We monitor deadlines and resolve any formalities immediately.

4. Communication with EUIPO

If EUIPO requests clarifications or corrections, we handle them promptly to avoid delays or limitations in protection.

5. Registration

Because EU designs are not examined for novelty, registration is typically quick. We follow the application through to completion and provide you with the registration details and certificate.

What you get

• A carefully prepared application with accurate and compliant images.
• Professional guidance on how to capture the design’s essential features.
• Smooth communication with EUIPO throughout the entire process.
• Expanded protection options, including multiple design variations if relevant.
• A registered EU design that can be enforced across all Member States.
• A stronger market position against copies and look-alike products.

Why it matters in the EU

Design-driven products are copied quickly in Europe, especially in industries like consumer goods, packaging, furniture, digital devices and lifestyle products. An EU design registration provides immediate, EU-wide protection and makes enforcement significantly easier.

Correctly prepared representations are crucial: a single incorrect or unclear view can limit your rights or leave gaps that competitors may exploit. Professional filing ensures the protection corresponds to how your product actually appears in the market.

Conclusion

Design is a core business asset. Securing it early allows you to protect your investment in development, prevent imitation and strengthen your product’s identity throughout the EU. We handle the process with attention to detail so your rights are clear, enforceable and ready to support your growth.